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Location(s): 

Emeryville, US Herndon, VA, US

Function:  Sales & Marketing
Job Category:  Sales & Marketing

AMER Marketing Manager, ES&O

 

AMER Marketing Manager, ES&O

Wärtsilä Energy, Energy Storage and Optimization

 

Join Us

As a leader in digital energy storage integration and services, Wärtsilä Energy Storage and Optimization’s (ES&O) mission is to make energy storage a fundamental part of a cleaner, more intelligent, and distributed energy infrastructure. We are a passionate team tackling exciting challenges in the energy technology industry, supporting utilities, renewable developers, independent power producers, and many more asset owners in their decarbonization journeys. Our Digital Energy Platform optimizes the performance of energy storage by lowering costs and maximizing system return on investment. Wärtsilä has delivered over 2.5GW of energy storage, powering over 110 sites globally. The ES&O business unit is a part of Wärtsilä Energy, a leading global system integrator offering a broad range of environmentally sound solutions. Find out more at https://storage.wartsila.com/.

 

As ES&O continues to grow, we are always on the lookout for future-oriented talent—want to join us as we scale-up?

 

 

Scope of Work

  • Works with regional marketing leadership and communication professionals to develop and execute visibility plans and tactics for the ES&O business unit, applying your understanding of the American energy markets to support regional business strategy and teams.
  • Guides teams—both technical and marketing personnel—in formulating key messages, including value proposition, differentiators, and themes. Ensures incorporation of differentiating content to external and internal assets.
  • Works effectively and independently in high-pressure team environment to manage multiple tasks in parallel. Ability to quickly adapt to and communicate changes in program schedules and priorities.
  • Coordination with internal/external support resources, including designers, writers, and other agency personnel.
  • Consistent alignment with ES&O Sales/Marketing, plus Energy Business communication teams, on content and programs, plus product launches, to ensure integration with campaigns to drive brand visibility.
  • Utilizes marketing and sales metrics to help promote strategic decision making on marketing and business development efforts.

 

 

We’re looking for

REQUIREMENTS

  • BA/BS or international equivalent, MA/MS/MBA a plus.
  • Minimum 6+ years’ experience in integrated marketing, partnership marketing and/or branding for B2B marketing campaigns, with renewables marketing experience preferred.
  • Demonstrated Americas energy market and power systems experience.
  • Ability to develop and drive strategy grounded in data that can create meaningful and actionable insights.
  • You are an evolving communications specialist—deeply collaborative, strategic, and creative in mindset, have proven experience in communications strategy development, and have excellent written and verbal communications skills in a variety of contexts.
  • Project management skills and understanding how to manage the priorities of multiple stakeholders in a highly dynamic, complex environment. Flexibility to work across global time zones and teams.
  • Demonstrated experience building relationships with and influencing internal and external stakeholders.
  • Understanding of event marketing best practices and trends.
  • Experience in measuring impact of digital campaigns and marketing activity.
  • Experience managing a team of vendors.
  • You bring an entrepreneurial spirit with a desire for learning. You thrive in a fast-paced environment and are ready to be hands on and decisive.

 

 

BONUS POINTS

  • Bilingual, trilingual, or more!
  • Experience with Salesforce, HubSpot, Pardot, additional automation tools a plus.
  • Prior digital marketing experience, especially SEO, web maintenance/development, highly desirable.
  • Experience with Adobe product suite.
  • Prior start-up experience.

 

 

Why you and us

 

You will be a part of a global organization with local presence and work in an exciting and dynamic working environment with highly motivated and skilled co-workers. We offer interesting and challenging work tasks, as well as personal and professional development in a great team.

 

If you feel excited by being a part of this working environment and think your personal skills and qualities match the job requirements, we look forward to receiving your job application.

 

Successful applicant must be authorized to work in the USA without sponsorship.

We look forward to hearing from you. Qualified candidates must apply online: http://www.wartsila.com/en/careers/vacancies.

 

Wärtsilä North America values our employees. We offer a competitive salary and comprehensive benefits package.   Wärtsilä North America is an EOE/AA employer.

 

Vaccination is a vital tool to reduce the presence and severity of COVID-19 cases in the workplace, in communities, and in the nation as a whole. The spread of COVID when working in customer facilities and project sites can lead to costly site shutdowns, for which Wärtsilä could be deemed financially responsible. Many local government authorities require proof of vaccination to enter the state or country, and many of our customers require proof of vaccination to be on a project site. In line with legal regulations Wärtsilä has implemented a COVID-19 policy on vaccination and testing to reduce the risk of transmission on Wärtsilä premises. Wärtsilä strongly encourages all employees to be vaccinated to protect themselves and other employees.

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Nearest Major Market: San Francisco
Nearest Secondary Market: Oakland