Digital Application Manager

Wärtsilä is an innovative technology company known for being a forerunner in the Marine and Energy markets. Every day, we – Wärtsilians - put our hearts and minds into turning Wärtsilä's purpose of enabling sustainable societies through innovation in technology and services into reality. Our ultimate aim is to provide increased value to both our customers and society. New, game-changing ideas and continuous improvement have been part of our DNA since 1834. Together, we can create new business opportunities and more sustainable future that we can all be proud of. 

We want to transition the world towards a decarbonised and sustainable future. By pushing the boundaries of engineering and technology, we can make it work. We are always on the lookout for future-oriented talent – want to join the ride?

Who we are looking for 

In Wärtsilä’s Digital Customer Experience unit we are looking for a Digital Application Manager to manage, develop and coordinate digital sales development actions across the Americas. Your focus will be on growing digital sales share in the spare parts context, by promoting our Wärtsilä Online platform and B2B digital commerce solutions to our customers and internal stakeholders. You will be a link between our customers, our internal development teams and our stakeholders as we improve our digital products.  
 
The Digital Application Manager will report to the Senior Digital Commerce Manager, Digital Customer Experience unit. You will be working alongside 3 other Digital Application Managers based in different regions. 
 

The preferred hiring location for this position is one of the main Wärtsilä offices in the Americas.  
 
What you will do 

• Manage, develop and monitor digital sales development activities in the Americas, contributing to increase the digital sales share for Marine and Energy businesses.  

• Build positive relationships with the Regional and Area Sales Teams to identify target customers for digital onboarding. 

• Understand the customer journey in spart parts procurement context, identify pain points and propose solutions that enhance the customer experience and value proposition of Wärtsilä Online and other digital channels.  

• Increase awareness of Wärtsilä Online and ensure it provides added value for internal and external customers, and that it enables closer customer relationships and more efficient processes in your region. 

• Develop and execute deployment plans for the digital commerce solutions, including go-to-market strategies, events, meetings, targeted marketing campaigns, and data analysis.  

• Represent Marine and Energy customers towards our internal development teams. You will be responsible for identifying and defining process and product opportunities for Wärtsilä Online and B2B integrations, with the dual objectives of business growth and improved customer experience. 

• Support our digital sales reporting to meet businesses needs and aid data driven decision making.  

• Utilise Salesforce as per best practices and Wärtsilä guidelines, ensuring that digital commerce data and customer information is kept accurate. 

What you need to have 

• An initiative-taking and sales-oriented mindset 

• Excellent presentation and communication skills 

• Experience of sales processes and tools 

• A collaborative attitude alongside the capability to work independently 

• Capability to build positive relationships with stakeholders and sales managers across your region 

• Fluency in verbal and written English. Portuguese or Spanish language skills would be advantageous 

• Willingness to travel for business and face to face meetings occasionally  

What we would like you to have 

• Relevant education, Bachelor’s level degree 

• Knowledge of Wärtsilä business and understanding of our customers’ needs 

• Understanding of modern digital product development 

• Change management experience 

• Experience working in or with digital sales and marketing 

• Salesforce and Power BI reporting & analytical skills  

Who we are  

Within Wärtsilä, the Parts and Field Service Business Unit Development (PFS BUD) supports the development and continuous improvement of the Parts and Field Service Business Unit in creating the strategic roadmap to reach better business performance and capture new business opportunities. 

PFS BUD supports the Business Unit in enhancing efficiency and continuous improvement of the flow through innovation, collaboration, digitalization and a customer-centric approach, on a global scale and in a safe environment. PFS BUD works as a business partner for stakeholders in Marine Power, but also for Energy Services and Marine Systems. 
 

What we do  

Digital Customer Experience, inside PFS BUD, is a business partner enabling better coordination, alignment, and effectiveness in the digital development and investments for Wärtsilä Online, B2B integration, Product Data Management, as well as future customer experience enablers. We operate the daily digital customer interactions, lead initiatives investing in data, technology and digital interaction development, and aim to improve the digital customer experience. We also drive WPLM (Wärtsilä Product Lifecycle Management) operations and governance to follow the agreed best practices and ensure support to the Wärtsilä strategy.  

Last application date: 01/10/2024 

At Wärtsilä we value, respect and embrace all our differences, and are committed to diversity, inclusion and equal employment opportunities; everyone can be their true self and succeed based on their job-relevant merits and abilities. 

This is Wärtsilä 

Wärtsilä is a global leader in innovative technologies and lifecycle solutions for the marine and energy markets. Our team of 17,800 professionals, in more than 280 locations in 79 countries, shape the decarbonisation transformation of our industries across the globe. Read more on www.wartsila.com.