Marketing & Communications Manager, MEA

Wärtsilä is an innovative technology company known for being a forerunner in the Marine and Energy markets. Every day, we – Wärtsilians - put our hearts and minds into turning Wärtsilä's purpose of enabling sustainable societies through innovation in technology and services into reality. Our ultimate aim is to provide increased value to both our customers and society. New, game-changing ideas and continuous improvement have been part of our DNA since 1834. Together, we can create new business opportunities and more sustainable future that we can all be proud of. 

We want to transition the world towards a decarbonised and sustainable future. By pushing the boundaries of engineering and technology, we can make it work. We are always on the lookout for future-oriented talent – want to join the ride?

Why this position is for you 

Ae you an experienced energy marketing professional ready to join a dynamic + growing team? Join Wärtsilä Energy Storage & Optimisation (ES&O) for the opportunity to help drive strategy and growth for our global energy storage business. We are seeking a talented energy marketing professional for the Marketing & Communications Manager, MEA role to partner in the development and implementation of regional marketing initiatives across the project and customer lifecycle.  

Working within our ES&O team, we are looking for a leader who can guide, mentor, and support our continually growing localised marketing efforts in Australia and the MEA region, with a timely and successful execution of strategies. You will work closely with stakeholders across the organisation to drive seamless functional marketing strategy, including regional leaders, product developers, and the sales team.  

We are looking for a creative and energetic change-maker comfortable providing hands-on management of projects as a key contributor to major initiatives. Attention to detail and a highly organised personality, along with the ability to grasp and translate technical concepts, is crucial. 

Your main responsibilities are

• Works with regional marketing leadership, Sales, Business Development and communication professionals to develop and execute visibility plans and tactics for the ES&O business unit, applying your understanding of the Australian (and MEA) energy market/s to support regional business strategy and teams. 
• Guides teams—both technical and marketing personnel—in formulating key messages, including value proposition, differentiators, and themes. Ensures incorporation of differentiating content to external and internal assets. 
• Works effectively and independently in high-pressure team environment to manage multiple tasks in parallel. Ability to quickly adapt to and communicate changes in program schedules and priorities. 
• Coordination with internal/external support resources, including designers, writers, and other agency personnel.
• Consistent alignment with ES&O Sales/Marketing, plus Energy Business communication teams, on content and programs, plus product launches, to ensure integration with campaigns to drive brand visibility. 
• Utilises marketing and sales metrics to help promote strategic decision-making on marketing and business development efforts. 

You will shine in this role when you have:

• BA/BS or international equivalent, MA/MS/MBA a plus. 
• Minimum 4-6+ years’ experience in integrated marketing, partnership marketing and/or branding for B2B marketing campaigns, with renewables marketing experience is preferred. 
• Demonstrated Australian energy market and power systems experience is preferred. 
• Ability to develop and drive strategy grounded in data that can create meaningful and actionable insights. 
• GTM development and market-entry strategy experience preferred, particularly in developing markets. 
• You are an evolving communications specialist—deeply collaborative, strategic, and creative in mindset, have proven experience in communications strategy development, and have excellent written and verbal communications skills in a variety of contexts. 
• Project management skills and understanding how to manage the priorities of multiple stakeholders in a highly dynamic, complex environment. Flexibility to work across global time zones and teams. 
• Demonstrated experience building relationships with and influencing internal and external stakeholders. 
• Understanding of event marketing best practices and trends. 
• Experience in measuring impact of digital campaigns and marketing activity. 
• Experience managing a team of vendors. 
• You bring an entrepreneurial spirit with a desire for learning. You thrive in a fast-paced environment and are ready to be hands-on and decisive. 

Why you and us 
You are valued – as your true self. At Wärtsilä we value diversity and are committed in supporting inclusive work community.  

Your growth is supported. We believe in continuous learning & teamwork. Wärtsilian community has your back when it comes to development opportunities – so you can develop beyond your potential. 

You get to make a difference. Innovation and sustainability are important for us. Every day, we put our hearts and minds into enabling sustainable societies through innovation in technology and services into reality.  

Contact & next steps
Submit your application before the deadline through our Careers portal. Applications through email will not be considered. After submitting your application you’ll receive a confirmation email. We try our best to get back to everyone within 2-3 weeks after application deadline.  

Please apply by  24/03/2025 at 23:59 Australian Standard Time. Our recruiting tool recognizes the time zone where the job ad has been published and closes the application period according to same time zone

Last application date: 24/03/2025 

At Wärtsilä we value, respect and embrace all our differences, and are committed to diversity, inclusion and equal employment opportunities; everyone can be their true self and succeed based on their job-relevant merits and abilities. 

This is Wärtsilä 

Wärtsilä is a global leader in innovative technologies and lifecycle solutions for the marine and energy markets. Our team of 17,800 professionals, in more than 280 locations in 79 countries, shape the decarbonisation transformation of our industries across the globe. Read more on www.wartsila.com.